Webflow images,
80% smaller.

You drop in a Webflow API token and Webplow walks every site, every collection, and every image field — including the inline images embedded in rich-text HTML, which most tools quietly skip. You pick which collections matter; everything else stays untouched.

Live items and draft items each have their own Webflow endpoint, and Webplow detects which is which before writing back. Nothing gets stuck in draft state because the wrong API was used.

Webplow knows what it's looking at. AVIF stays AVIF. Existing WebP gets re-encoded at quality 82, effort 6. PNG and JPEG convert to WebP at the preset you pick — Light, Balanced, or Max. The same image never gets compressed twice.

Re-encoding runs on Sharp + libvips on the server. The Light preset is what we ship with; we've never had a client site visibly change between before and after.

This is the part that takes the week if you do it by hand. Most tools touch the CMS image field and call it done. Webplow patches the HTML inside rich-text fields too — the inline screenshots in blog posts, the diagrams in docs — rewriting every <img> tag with the new Webflow-CDN URL.

The same dedup pass means common assets are processed once and propagated everywhere they're referenced. Original fileIds are preserved when updating CMS image fields, so nothing else in your site notices.

Switch modes and Webplow finds every image without alt text, runs it through Claude Haiku vision, and writes the description back to the right field. Including, again, the rich-text inline ones. 50 per batch, 125-character cap, batch-flushed so progress survives a dropped tab.